Alex Palma

Alex Palma

Developer

Professional Profile

Detail-oriented software developer with extensive experience building and supporting enterprise-class applications in higher education and e-commerce environments. Comfortable working across PC, macOS, and Unix-based systems. Proven team player with a strong background in modern web development, systems integration, and data-driven optimization.

Work Experience

Feb 2022 - Present

IT Analyst/Programmer III,
Information Technology Services

Appalachian State University, Full-Time


  • Design and develop enterprise-class software solutions supporting: ITS, Human Resources, Payroll, Employee Self-Service, Finance, Finance Self-Service, Parking & Traffic, Business Systems Group, Controller’s Office, Payroll, Health Promotions, & IRAP
  • Collaborate with cross-functional teams to improve system reliability, usability, and data integrity

Sept 2017 - Jan 2022

Business & Tech Applications Analyst,
Information Technology Services

Appalachian State University, Full-Time


  • Create enterprise-class software solutions that support ITS, Student, Admissions, Accounts Receivables, Advising departments, Graduate School, Transfer Admissions & Engagement, and Orientation at Appalachian State University.
  • Support Ellucian Banner Student (Student Records, Registration, Student Accounts, Student Self-Service), Faculty/Advisor Self-Service, Degree Works, and UNC Online Integration.

Dec 2013 - Aug 2017

Web Developer 2,
Website Administration

Replacements Ltd, Full-Time


  • Replacements.com
  • Administrate E-commerce presence for one of NC's largest private companies with annual sales of $80 million to 10 million customers
  • Project leader for website features like Google Analytics, PayPal, Optimizely, LiveAgent integration, and more
  • Design, maintain, and search engine optimize responsive user interfaces for product listings and promotions
  • Analyze traffic with tools like Google Analytics
  • Improve, deploy, and track email marketing campaigns
  • Acquired PHP Certified Engineer Certification

Aug 2008 - Dec 2013

Web Developer,
Website Administration

Replacements Ltd, Full-Time


  • Replacements.com
  • June 2010 Replacements Ltd. - Employee of the Month
  • Dimensions in Leadership Training
  • Developed PCI (Payment Card Industry) compliant forms
  • Led deployment of Martha Stewart Living marketing campaign

2007 - 2008

PHP Application Developer

Resilient Business Solutions


Created PHP applications for a number of businesses including:

  • Monmouth County NJ Sheriff's Office
  • Certain-teed Building products
  • IT Management Solutions

Technical Skills

Expert, 28 years

Web Technologies

HTML & CSS

  • Core technologies across nearly all projects
  • Completed HTML5 Web Development Hands-On course (Learning Tree International)

JavaScript (Node.js, Vue.js)

  • Server-side and client-side development
  • Also some experience with jQuery and AngularJS

PHP

  • PHP 5.3 Zend Certified Engineer
  • Extensive experience building production PHP applications and frameworks

Advanced, 20 years

Content Management Systems

  • WordPress & Drupal - Installation, administration, theme development, and plugin/module creation

Advanced, 15 years

DevOps & Version Control

  • Git, GitHub, Bitbucket, SVN

Advanced, 15 years

Analytics, SEO & Marketing

  • Analytics & Optimization Tools - Google Analytics, SEOMOZ, Google Tag Manager, Hotjar, Optimizely, AdRoll, ChannelAdvisor
  • Paid Advertising Platforms - Google Ads, Bing Ads, Facebook Ads, Twitter Ads
  • SEO best practices integrated into all web projects

Advanced, 15 years

Third-Party API Integrations

Some examples of software integrations:

  • DocuSign envelope/routing creation
  • PayPal payment integration
  • LiveAgent customer support chat
  • Optimizely conversion and optimization tracking tools

Advanced, 8 years

Python

  • Modernized legacy scripts and jobs
  • Database interactions and automated email workflows

Education

Appalachian State University

Bachelors of Science, Computer Information Systems

GPA: 3.07

  • Dean's List
  • Member, AITP (Association of Information Technology Professionals)
  • University Recreation - Weight Room Specialist (2005 - 2007)
  • Alpha Sigma Phi Fraternity - Faculty/Grand Chapter Advisor